New products

Flip to reveal the magic!Flip it one way and the rings form a black-and-white stack. Flip it the other way, and it magically transforms into a rain...

Stick 'em to any smooth surface!Mini Squigz may be tiny, but their building fun is MIGHTY!These mini members of the Squigz family are 40% smaller, ...

Squigz are fun little suckers! Apply pressure to two Squigz. Air rushes out and the fun rushes in! Connecting to each other and to any solid, non-p...

Squigz are fun little suckers! Apply pressure to two Squigz. Air rushes out and the fun rushes in! Connecting to each other and to any solid, non-p...

A modular sensory toy, PlayTab lets you build a unique experience packed with fine motor challenges, visual fascination, cause-and-effect discoveri...

A modular sensory toy, PlayTab lets you build a unique experience packed with fine motor challenges, visual fascination, cause-and-effect discoveri...

A modular sensory toy, PlayTab lets you build a unique experience packed with fine motor challenges, visual fascination, cause-and-effect discoveri...

PlayTab is a modular sensory toy that lets you build your own play.Start with this board, then add the Playtab sets - available separately.Grab the...

The Magnetic Time Learning Game is designed to inspire, motivate, and engage children in understanding the relationship between time and numbers. W...

The Kinderfeets Play Tunnel is designed with little adventurers 12 months and up who are ready to explore their environment and discover new worlds...

Grab, pull, POP!Each of these three silicone links is sized just right for little hands, is covered with a fascinating texture to explore, and feat...

These flexible links will make your creativity POP!Push them together to build something amazing, like a rainbow chain, a swirling sculpture, a goo...

Plip flips the script on creative construction!These 46 silicone arches, sticks, and Xs connect via ball-and-socket ends to build an endless variet...

Stomp into prehistoric fun! The Water Doodle Book – Dino World invites children to explore the land of dinosaurs while learning words, colours, and...

Explore and learn about farm animals through mess-free colouring fun! The Water Doodle Book – Farm Animals Magic lets kids bring scenes to life usi...

Step into a world of royal imagination! The Water Doodle Book – Princess invites children to explore magical castles, enchanted gardens, and fairy ...